Tuesday, August 16, 2011

No filter strong enough to remove cognitive sewage from the water? (Contagion thinking as a barrier to sound policy.)

Why Cleaned Wastewater Stays Dirty In Our Minds : NPR

"Oh, hi. Didn't see you approaching ... I'm fine thanks ...
Yes, as a matter of fact, I have been to your favorite reservoir many times. Why do you ask?"
 
'The public wasn't really examining the science involved,' Haddad says. 'They were just saying no.' This infuriated the water engineers, who believed that the public's response was fundamentally irrational, Haddad says.

'That's what I would hear at these water agency meetings,' Haddad says, 'these very frustrated water engineers saying, 'My public is irrational! They are irrational! They simply won't listen!'

Related: Water Reuse Foundation

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