Tuesday, January 24, 2006

Seems Relevant

A Shocker: Partisan Thought Is Unconscious - New York Times
neuroscientists have now tracked what happens in the politically partisan brain when it tries to digest damning facts about favored candidates or criticisms of them. The process is almost entirely emotional and unconscious, the researchers report, and there are flares of activity in the brain's pleasure centers when unwelcome information is being rejected. [Emphasis mine. Highlights the futility of arguing with someone who enjoys being wrong.]

Link via mefi

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